August 12, 2011

Wallpaper for iPad

Wallpaper*, the international design, fashion and lifestyle bible, has launched its first iPad edition of the magazine. The app is free to all existing Wallpaper* subscribers and gives users a portable and enhanced version of the print issue.

Launching with August’s Handmade issue, one of the most eagerly awaited of the year, the all-new iPad edition features all the content of the print version, but also includes behind-the-scenes videos, user-controlled stop-motion animations and a specially commissioned soundtrack by fashion’s go-to musicologist, Michel Gaubert. It also features an animated cover and how-to use guide, as well as giving users the option of viewing all content in either portrait or landscape formats. Since its inception last year, the Handmade initiative has evolved into a key global showcase for contemporary design and craftsmanship. The Handmade exhibition, held for the second consecutive year at Salone del Mobile, the award-winning August Handmade issue, and now the launch of Wallpaper’s iPad edition cements Wallpaper’s status as the flag bearer of a new design movement and a real driving force behind design innovation.

Tony Chambers, Wallpaper* Editor-in-Chief, says: ‘Our iPad app is a dazzling addition to the tactile touchy-feely print issue. An all-singing and dancing monthly fix with not-tobe-missed added extras. Thank you Jonathan Ive – it feels like the iPad was designed with Wallpaper* in mind’ The Wallpaper* app is available to download from 14 July from the App store priced £4.99. The app is free for all subscribers to Wallpaper*. The August print edition goes
on sale 14 July.

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