December 22, 2009

MTV International by Universal Everything

MTV / International Rebrand Overview from Universal Everything on Vimeo.

Creative Direction – MTV WDS Milan & Universal Everything

Audio - Simon Pyke/Freefarm



MTV International / Basejumpers from Universal Everything on Vimeo.


Creative Direction – MTV WDS Milan / Universal Everything
Concept - Matt Pyke and Ark
Co Directed – Matt Pyke / Universal Everything and Ark
Edited and post production – Matt Pyke / Universal Everything
Production location – Sheffield, UK
Audio – Simon Pyke / Freefarm

MTV / Power x 1000% / Soundquake from Universal Everything on Vimeo.


Creative Direction – MTV WDS Milan / Universal Everything
Directed - We love our work
Studio location - Studio Umsjatka/Amsterdam, The Netherlands
Audio - Simon Pyke/FreeFarm

MTV / Wow x 1000% / Soundsystem from Universal Everything on Vimeo.


Creative Direction – MTV WDS Milan / Universal Everything
Concept - Matt Pyke
Co Directed - Matt Pyke / Universal Everything
Co Directed and live action direction - UFO LABEL
Location – Paris
Audio - Simon Pyke / Freefarm

MTV / Sexy x 1000% / Feel Me from Universal Everything on Vimeo.


Creative Direction – MTV WDS Milan / Universal Everything
Directed – Matt Pyke/Universal Everything
Concept - Matt Pyke / MTV WDS Milan
Director of photography – Johnny Carr
Character design and co direction – TADO
Animation co direction – UFO LABEL
Edited and styled – Matt Pyke / Universal Everything
Model – Sophie Roach
Studio location – Batley, UK
Audio – Simon Pyke / Freefarm

MTV / Pride x 1000% / Furry's Posse from Universal Everything on Vimeo.


Creative Direction – MTV WDS Milan / Universal Everything
Concept - Matt Pyke
Co Directed – Matt Pyke / Realise Studio
Production locations – Sheffield / London
Audio – Simon Pyke / Freefarm

MTV / Dance x 1000% / Musicbrain from Universal Everything on Vimeo.


Creative Direction – MTV WDS Milan / Universal Everything
Concept - Matt Pyke
Co Directed - Matt Pyke / Universal Everything and Realise Studio
Live action director - Jack Laurance
Edited and post production - Matt Pyke / Universal Everything
Dancer - Robert Gregg
Location - Q-Park, Sheffield UK
Audio - Simon Pyke / Freefarm

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