At the invitation of Olympikus 32 moviemakers got together and produced a movie "The People's Cup" whose setting is the world. More specifically, the 32 countries that competed in the World Cup 2010. It is a movie that deals with emotion and the people and not the soccer and the games themselves. It is a movie that talks about the emotions and thrill in a broadest and most collective sense. A movie to show the real emotions and the true colours of the World Cup 2010. A movie that will inspire Brazil for 2014. Designed by Icelandic illustrator Siggi Eggertsson, this is a beautiful packaging design coming from Brazil.
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