September 30, 2010

Nike | CORRI SENZA FRENI



New spot from Nike Running being aired in Italy. Created by Pescerosso, with a collective collaboration with Nobody, production and direction by Mercurio Lorenzo Fonda.

Canon | Pixma


Canon Pixma Sound Sculptures from Dentsu London on Vimeo.

Canon Pixma Sound Sculptures from Dentsu London on Vimeo.

Dentsu London has just launched a beautiful project promoting the new line of Canon Pixma printers.

Done in collaboration with the biochemical / photographer Linden Gledhill, the project called "Sound Sculptures" can be considered surreal, capturing paints simply dancing through the waves of sound. All captured with maximum detail and color. The agency came to Linden through its project called "Water Figures", which became known worldwide, and would fit perfectly to the concept "bringing color to life," used by the Canon PIXMA printers.

The photographs and filming took place using a Canon 5D Mark II, Canon EF 100mm Macro USM.

Lee Myung Su Design Lab | SEIL Bag

SEIL bag by Lee Myung Su design lab from Ben on Vimeo.


Here is a much safer and more creative solution for bicycle riders in the city. Seil Bag is designed to show left and right turn signal of a bicycle as well as some other graphic symbols by detachable wireless controller. It's kool stuff and a winner of a RedDot Award!

Robert Seidel | Chiral


chiral | documentation projection & paper sculpture | MOCA Taipei 2010 from Robert Seidel on Vimeo.

chiral | projection artwork | MOCA Taipei 2010 from Robert Seidel on Vimeo.

Robert Seidel's "Chiral" cinematic etudes expand the two-dimensional image into space, refining ideas from Chinese calligraphy and abstract art into an evolving moving painting. They are projected on a sculpture and a screen made from handmade Taiwanese paper and there develop very different lives on configurations of the same material... They were exibited at Museum of Contemporary Art (Taipei, Taiwan) earlier this year.

The DMCI | Spotlight

DMCI from The DMCI on Vimeo.

PromaxBDA Australia/NZ Conference Opener 02 from The DMCI on Vimeo.

PromaxBDA Australia/NZ Conference Opener 01 from The DMCI on Vimeo.

One HD - Mars Play from The DMCI on Vimeo.


The DMC INITIATIVE is a new Sydney based motion and broadcast design studio which aims to ENGAGE, ENTERTAIN & INSPIRE.

Driven by a passion for creativity, innovation & attention to detail, DMCI provide award winning designs and visual solutions to the Film, Television and Advertising industries.

From concept, design & art direction to channel branding, full scale production & 3D motion graphics, DMCI have the facilities and talent to produce whatever is required.

Led by award winning Creative Director Nathan Drabsch, our team produces high-end content that communicates and entertains. Here are the few examples of their work.

Metaio | The Future of Augmented Reality



metaio GmbH, the leading expert on Augmented Reality (AR), held a conference in Munich, called "insideAR" yesterday, with focus on current practical applications in marketing and industry as well as on the future of this exciting field, which is being identified by many analysts as one of the most disruptive technologies of the years to come. 250 attendees from many countries and industries were able to follow insightful presentations by Intel, Nokia, Siemens and others about their company`s contributions and plans regarding AR. As the many money-earning practical applications on display during the conference demonstrated, Augmented Reality is definitely here to stay and has found its place in everyday life. metaio, as conference host, took opportunity to present its view of market opportunities, its vision of a seamless interconnection between the real and the digital world, and the kind of advanced technologies available already or being developed at the metaio labs at this point in time. Great stuff Metaio!

September 29, 2010

Converse | Procession



Great new autumn Converse campaign, in which the brand is a unique blend of the legends in basketball and skateboarding with urban culture and music.

Check this awesome video for the campaign, which extends through the website of Converse. The track is the song "Hello Operator" from The White Stripes.

Nando Costa | FOTB 2010

FOTB 2010 Titles from Süperfad on Vimeo.


This year’s titles for FOTB were created by Nando Costa through the use of macro motion pictures and materials with magnetic properties.

ISM Studios | Procrastination

Procrastination from ism studios on Vimeo.


The DMCI was this years branding partner for the 2010 PromaxBDA ANZ Conference.ISM Studios worked in collaboration with the DMCI to produce music and sound design for the 2 openers, and this is the one of them based on a theme of "Procrastination" for the Creative Survival Kit conference theme.

UPS | We ♥ Logistics



The advertising campaign for UPS was created by Ogilvy & Mather Worldwide. The creative elements of the platform will focus on the theme "WE LOVE LOGISTICS" to demonstrate enthusiasm that UPS has to offer in transportation solutions and supply chain that may lead to greater competitiveness for its customers. The first ads began appearing in the United States, Britain and China on September 13, and in Mexico on September 20. We might see them in OZ soon too.

September 28, 2010

Macon Money



Virtual currencies and helping your neighbours on Farmville are giving way to a real currency helping neighbours in Macon, Georgia as big-game firm Area/Code is set to debut Macon Money, one of two games funded by the Knight Foundation to foster community development. Things are going out of internet and into the hands folks!

Salesman Pete

Salesman Pete from Salesman Pete on Vimeo.


Pete is a nice and clumsy salesman directed by Marc Bouyer. But he's also a deadly super secret agent with a microprocessor implanted into his brain by some mad scientists from the governement! He has to secretly stop a bunch of badguys who stole a magic stone that can change anything into seafood. The character illustration and the motion in this video is just superb, I need to get more episodes...

Nokia Push Burton



When the Nokia Push project began back in September 2009, in 2011, Nokia Push will be collaborating with the world's biggest snowboarding company, Burton Snowboards, to create a new type of connected snowboarding. Work has already started between Nokia and Burton, and the collaboration will be run in the spirit of the Push project - transparently, and openly in beta. Throughout this time, regular videos will be published here detailing our progress so far, and counting down to our beta launch at next year's Burton Euro Open in January.

To learn more about Nokia Push Burton, click here.

Blackberry | PlayBook



Blackberry brings another tablet to market, their own PlayBook. The screen is 7' with resolution 1024x600 and for the rest will see how it goes on the market and If can compete with iPad.

IRC dance movement

IRC dance movement from . on Vimeo.


This is the short 3 minute film presenting the choreography and the dance of the breakdance collective Dutch Illusionary Rockaz. This must be the coolest dance video I've seen lately. Check it out, well done boyz and girlz!

Google | NEW



If you are using Google you might know about some features and services that Google provide, but there is a chance that you haven't heard for for many other services that Google also do until now. Google NEW is a website that stores all the services in one place so you can stay in the know.

Samsung | Memory Cards Testing




Samsung are going to launch 100 paper planes from the edge of space, and it's doing many tests to prove how tough the cards are!

Each plane will carry a message for the person who finds it. You can upload a message to one of the planes HERE, it can be anything you like video, pictures, music... anything.

September 27, 2010

The Seventh Movement | Paris Vol.5

Paris Vol. 5 from The Seventh Movement on Vimeo.


Thom & Vin were in Paris with only a week to shoot. Armed with top of the line cameras, fresh batteries and memory cards. The game-plan was to shoot as much as possible and to motivate each other when we were exhausted from staring down the viewfinder. Time-lapses were just an afterthought and they have never done it before. So here it is a week in Paris by Thom & Vin in their first time lapse video.

New Nokia N8




It's not technology, it's what you do with it.

The Nokia N8 with three home screens, 12 megapixel camera, Carl Zeiss optics, HD video capture, HDMI connection and Free Sat Nav.

Weareseventeen | Strange Arrangements

Radium Audio Ltd - Music & Sound - Strange Arrangements from Radium Audio Ltd on Vimeo.


Strange Arrangements is a collaboration between Radium Audio Ltd & Weareseventee. A series of moving video sculptures in a surrealist arty environment.

Mozilla | Seabird



In response to Mozilla Labs open call Billy May, in early 2009, produced a throw-away concept for an “Open Web Concept Phone”. Working directly off of that community feedback, Billy has since finished the exploration with his concept “Seabird”.

The Mozilla Seabird, part of the Mozilla Labs’ Concept Series, is an experiment in how users might interact with their mobile content as devices and technology advances. Drawing on insights culled from the Mozilla community through the project’s blog, a focus quickly developed around frustrating physical interactions.

Internet Explorer 9 Beta



It was about the time that Microsoft updated their Internet Explorer. In this new version that is out for developer testing and soon in a full bloom, you can expect these new features: Streamlined design, Pinned Sites, Download Manager, Enhanced tabs, New Tab page, Search in the address bar, Notification Bar, Add-on Performance Advisor, Hardware acceleration. If you want to test it on your Windows machine go to IE9 website.

September 23, 2010

Puma | Puma Social



Creative Director Ted Royer from Droga5 developed this ad for PUMA Social honors the After Hours Athlete. Forget calorie counting, fitness training, and hydration levels. PUMA Social is all about the playfulness in after hours sports. From ping-pong and footy to darts and karaoke, we give a nod to the athletes whose goal of scoring a phone number precedes the goal of scoring a bull's eye.

Parallel Parking | Yum Yum London


Parallel Parking from Yum Yum London on Vimeo.

Yum Yum are Beth Algieri and Jonny Plummer, two directors / designers with a common passion for creating new and exciting things based in London. Yum Yum make animation, illustration and they don't go around design either.

IDEO | The Future of the Book


The Future of the Book. from IDEO on Vimeo.

Meet Nelson, Coupland, and Alice — the faces of tomorrow’s book developed by IDEO. Global design and innovation consultancy IDEO’s vision for the future doesn't stop at books, they also put those skills and visions in their everyday practice. IDEO was looking for a additional value that would connect readers and how would they engage in a story telling that offers interactivity.

September 22, 2010

Horizons App

horizons from lukasz on Vimeo.


Horizons is an interactive sound toy for the iPhone + iPad which brings together the atmospheric sounds of Eli Murray (Gentleforce) and generative visuals of Lukasz Karluk (@julapy). It is also an exploration of colour and sound with multi-touch effect on iPad you can experience the fluidity of the structure and make some sounds. You can get Horizons app on iTunes.

Making Waves | Ned Wright



Making Waves – Production Timelapse from ned wright on Vimeo.

Discover Boating is an awareness association focused on introducing people to different aspects of the boating lifestyle. As the economy fell in 2009, boat sales dropped nearly 95%. The boating industry had to abandon traditional advertising and turned instead to social media to reach a new audience.

To connect to this new audience Ned Wright created Discover Island, a boaters’ haven on Facebook. The island itself consisted of every type of boating locale: a large river, lakes, streams, all set on the middle of an ocean.

Via: FlyLyf

TapeArt | Stella & Rex & Jurij Lozic


TapeArt - Stella & Rex & Jurij Lozic from Multipraktik on Vimeo.

Creative Slovenians Stella & Rex & Jurij Lozic went nuts with the tape all over the city to create this video. If you want to catch more of their action please go to orto.si

September 21, 2010

EA Sports | FIFA 2011



New FIFA 2011 game is ready and this is a trailer directed by Weiden+Kennedy Amsterdam.

Samsung NX100



The OK Go band, the ultimate creative, teamed up with Samsung NX100, the ultimate tool to bring us their new project. Stay tuned and see what happens as OK Go makes their next music video with NX100's i-Function Lens on cre8yourworld.com

8 Bits Movie


8BITS_hd720 from 8BCREW on Vimeo.

Directed by handfull of people VALERE AMIRAULT, JEAN DELAUNAY, SARAH LAUFER and BENJAMIN MATTERN resulted in 8bit short movie. 3D destruction and other effects made possible by Fracture. Enjoy this weird but great animation.

Mike Flores | Timelapse Montague


Timelapse Montage from Mike Flores on Vimeo.

The music is by Hans Zimmer, "Dream is Collapsing" from the Inception soundtrack and the montague of timelapse by Mike Flores are from the past year shoots. The camera 'dolly' moves were done using two custom track and dolly systems that Mike engineered, utilizing some off the shelf components.

Mike is currently Beta testing an all-in-one motion control dolly system: The Stage Zero Timelapse Dolly Kit from dynamicperception.com for getting even better results. Check it out for yourself.

Onur Senturk | Design42day


Design42day from Onur Senturk on Vimeo.

Onur Senturk created this commercial for Design42day in which he selected quotes from Marcel Duchamp, Rem Koolhaas, Paul Rand, Oscar Wilde by trying to integrate motion while keeping the strong design feel. Typography is done by Ipek Torun and sound, music design done by Mert Kizilay.

September 20, 2010

IDEO | The Future of Self - Service Banking


The Future of Self-Service Banking from IDEO on Vimeo.

IDEO has mads new ATM machine for Spanish BBVA bank based on a human experience rather than the components of the machine. This is the true revolution in the self - service banking and the user experience. This project could be set as an example of how we rethink the user experience of the most common every day interactions with objects. There is a lot that needs change just think about it.

Umeric | Until Now

Umeric 'Until Now' 2010. from Umeric on Vimeo.


Sydney based Umeric studio presents their extraordinary motion experience in latest showreel.

Nokia | N8 Stop Motion Animation



Professor Fletcher's invention of the CellScope, which is a Nokia N8 device with a microscope attachment, was the inspiration for a teeny-tiny film created by Sumo Science at Aardman. It stars a 9mm girl called Dot as she struggles through a microscopic world. All the minuscule detail was shot using CellScope technology and a Nokia N8, with its 12 megapixel camera and Carl Zeiss optics.

Microsoft | Phone 7



Microsoft's new mobile OS, Windows Phone 7, is now in technical preview. Here is a video tour of some of its key features, including the standard user experience.

Simon Christen | The Unseen Sea

The Unseen Sea from Simon Christen on Vimeo.


This is a collection of time lapses Simon took around the San Francisco Bay Area roughly shot over the period of one year.

Samsung | Turn on Tomorrow



The Australian Simon Baker is the star and a new brand ambassador of Samsung's new TV commercial which showcases the company's broad range of innovative products from Audio-Video and white goods to IT and telecommunications. Commercial is shot in Australia by production company Roboti Pictures and director Tim Denton for Leo Burnet Sydney.

September 18, 2010

Interbrand | Best Global Brands 2010



Interbrand has completed another study ot the Best Global Brands for 2010 and guess what..., Coke is the best again! Here is the top 10 but for the full report please go to Interbrand website where you can find the top 100 Best Global Brands in 2010.

Apple | New iPod Shuffle



Apple upgrades it's collection with the latest style of iPod Shuffle based on it's recent design of iPod nano. It's so small, like a broche and goes well with any clothes you ware.

Buck Studio | Sherwin-Williams Bees




Great day at Semi-Permanent conference today in Melbourne, showcasing the Buck studio magic. Buck studio is from LA but have office in NY too and they do some great motion graphics. Here is the one for Sherwin-Williams paint company.

September 16, 2010

Tasty Visuals | by Neal Coghlan

Tasty Visuals from Neal Coghlan on Vimeo.


It all started from few illustrations for UK based artist Neal Coghlan, and turned into a tasty visuals in the end. Well, they are tasty no doubt about that. Original 3 loops won the competition and the rest of the animation was added later. Great work Neal!

Twitter | New Update



The new Twitter.com is coming soon to all users! Twitter is the best way to discover what's new in your world, if you can read all the posts to find what interests you.

Introducing a new, re-engineered Twitter.com that provides an easier, faster, and richer experience for all.

On the site, you'll see the familiar timeline, yet underneath each Tweet is a handful of information, deeper context and even embedded media. Simply click on an individual Tweet and a details pane slides out on the right and reveals this content.

September 15, 2010

Penguin | MyFry



myFry App is the bold and beautiful, innovative and thoroughly fun way to explore The Fry Chronicles, Stephen Fry's new autobiography.

myFry App takes the traditional art of the index, plugs it into the mains and brings it twitchingly to life for the 21st century, creating a visual display of The Fry Chronicles that not only looks pleasing to the eye but also proves to be as intelligent, playful and fun as the man himself.

Halo Reach | Jetpack



To promote Halo Reach new game for XBox, real Halo Jetpack was used in London Trafalgar Square this Monday.

Inter // States | by Samuel Cockedey

inter // states from Samuel Cockedey on Vimeo.


Samuel Cockedy has filmed beautiful night life of Tokyo. The music in the background is by Paul Frankland, aka Woob - Paradigm Flux. Enjoy!

Dentsu London | iPad Light Painting


Making Future Magic: iPad light painting from Dentsu London on Vimeo.

Dentsu London have created this cute animation technique that were developed to draw moving 3-dimensional typography and objects with an iPad. In dark environments, Dentsu creators Timo Arnal, Campbell Orme and Jack Schulze, play movies on the surface of the iPad that extrude 3-d light forms as they move through the exposure. Multiple exposures with slightly different movies make up the stop-frame animation excellent invention.

September 14, 2010

Camper | 360 Stitching





Camper - “Shoe that can last to forever” search to show these attributes of the new collection, with a series of 3D animation videos. Created by the SwingSwing Spaniard and produced by the Dandelion.

Smirnoff | Nightlife Exchange Project



The Smirnoff Nightlife Exchange Project allows Facebook users to get involved using a Smirnoff App to suggest their ideas for themes that best represent their home country's nightlife. Users can make suggestions across the fashion, food, music and more for their country's crate, with the most popular idea for each location revealed on October 22.

The winning idea will then be transported to one of the 14 participating cities for party-goers to sample a taste of another scene. Events will be held on November 27 in the UK, USA, Argentina, Australia, Brazil, Canada, Germany, India, Ireland, Lebanon, Poland, South Africa, Thailand and Venezuela.

Amazon Kindle vs. iPad



Guess what is the difference between Amazon Kindle and Apple iPad? Well, she is going to tell ya... Watch the video.

Nike+ GPS App for iPhone



Tracking your runs just got easier with Nike+ GPS App. With the new Nike+ GPS App for iPhone, all you need is your iPhone and you're ready to get a push, run anywhere, and stay connected. The best part of the Nike+ GPS App is that you get the visual map of your run in the city.

September 13, 2010

idn | Morbidus - 100th Issue

Morbidus / IdN 100th issue from Dvein on Vimeo.


Dvein together with Marc Teitler have created a colourful animation called Morbidus to celebrate the 100th issue of IdN magazine. Morbidus is representation of an inflatable thought of creativity that every individual carries along.

Benjamin Lacombe | Pop-up Book

Il etait une fois - Benjamin Lacombe from B&C on Vimeo.


This is a promotional video for next forthcoming book POP-UP from talented illustrator Benjamin Lacombe. Follow the white rabbit into the Benjamin's world.

Valve Software | Portal 2



Valve Software is going to release Portal 2 game in February 2011 and to build the anticipation has produced this trailer showcasing the Cooperative aspect in the first-person puzzle game, Portal 2.

September 10, 2010

30 Years of Asteroid Discoveries Animated



This is interesting video animation recording Asteroid Discovery From 1980 - 2010, over the last 30 years. Not only does it show the orbits of the asteroids in relation to the inner planets, it highlights them over time as they were identified and colors them according to how close to Earth their orbited.

The only visual inaccuracy is the size of the asteroids as it wasn't possible to make some asteroids smaller than one pixel.

Ocean of Light | Surface at Kinetica 2010

Ocean of Light: Surface at Kinetica 2010 from squidsoup on Vimeo.


This is the documentation of the first public exhibition of the Ocean of Light hardware, Surface, at the Kinetica Art Fair, London, in February 2010. Surface uses minimal visuals and sound to evoke the essence of character, space and movement.

Ocean of Light uses a 3D grid of individually addressable LED lights to evoke presence and movement in a physical space that participants can walk through and view from any angle.

The Ocean of Light project is a collaborative research venture, led by Squidsoup.

Investopedia | Basics to Succsess








Take one guess what Investopedia might be about? Investopedia is all about investments and business, and what is nice about it has these simple infographics to explain the terms in business and banking. This is just a selection for more videos please visit Investopedia website.

Amp Up Before You Score



Amp Up Before You Score - Case Study from Ryan Gerber on Vimeo.

Pepsi's AMP UP is here to help with ladies. AMP UP Before You Score is a new iPhone app from Pepsi that helps you get break down women into 24 categories and gives you tips, hotel directions, and even lets you tweet about it. So all you got to do is find a girl that matches the profile and you pick her profile in the AMP UP app, flip the card and do a quick study and off you go... Would love to see if it really works!

Samsung | Galaxy S Viral



Samsung has come up with a viral dance of a cute girl that will move a crowd of people swaying along with her to promote their new Galaxy S mobile. Samsung Galaxy S has been well received on the market and this viral should be a good brand awareness campaign, if it picks up that is.

September 8, 2010

Stereoscreen | The Beat of New York

THE BEAT OF NEW YORK from tim hahne on Vimeo.


Thomas Noesner, our DoP, was in New York for a shoot of the new Mercedes R-Class. Right after the job, Thomas took his camera and strolled through the busting streets of New York „The City“. While screening the pictures of a drummer in the tube station, Thomas had the idea of creating a „remix“ of the recorded drum sequence to use it as a soundtrack for the film. That´s when our sounddesigner Toussaint came into play... Stereoscreen composed a track around the drum beat of this guy. Watch and listen to the beat of New York!

FIFA 11

FIFA 11 Official Trailer from Pablo Gonzalez on Vimeo.


FIFA 11 officaial trailer brings a joy to all footy fans across the globe with a new release of the game that is pretty smooth and realistic. Watch the FIFA 11 trailer now.

Sony | IFA, BERLIN



FreeState's CD, Adam Scott, explains the process and aims behind Sony's presence at IFA, the key technology trade show in Europe and hosted in Berlin. Sony was out to impress everybody by displaying not only the largest 3D screen in Europe, but also unveiling 3D laptops, recording in 3D and streaming it live as well. Everything is moving and interacting as Adam have said.

Andrey Nepomnyaschev | Zeroing

ZEROING from andrey nepomnyaschev on Vimeo.


Here is the nice eye candy coming from the Russian motion designer Andrey Nepomnyaschev titled Zeroing. Enjoy!

MINI Countryman | Flow




New MINI Countryman in this 60-second adventure used dramatic new methods in CG technology to show the versatility of the MINI Countryman in a way that defies the laws of space and time. There is also a behind the scenes video to help you understand how MINI Countryman - Flow was filmed. Nice one MINI!

Junaio | The world's first intelligent stamp



Royal Mail`s Great British Railway Special Stamp issue will use the Royal Mail channel in junaio to provide online content via a suitable iPhone or Android smart phone to users. By simply pointing the phone`s camera onto the stamp when in junaio, the application launches online content on the stamp`s theme, which for this particular issue sees a reciting of the "Night Mail" poem by Bernard Cribbins. RBIT Limited, working with m2end and the most world`s most advanced AR browser, junaio, has provided a whole new way of interacting with the world of stamps on mobile phones.

September 6, 2010

Google | Gmail Priority Inbox



Google's Gmail service is introducing Gmail Priority Inbox frature that allows you to get through your most important mail. Gmail Priority Inbox predicts which mail is more important than others by the way you using the service, and if it makes a mistake you can simply correct it by making it less important.

Sony PlayStation | Move



Dear World, Sony PlayStation Move is bringing a new awsomeness to your home entertainment! And don't think this is for a kids...

Canon | 4K Concept



Canon 4K is stil and video camera capable of recording 60 frames per second at 4k resolution out of an 8 megapixel 2/3-inch CMOS sensor. Future is looking crispier than ever!

Cee Lo Green | FUCK YOU



Watch the video for Cee Lo Green's (from Gnarls Barkley) massive single 'Fuck You!'

Nike + Castro | Nike Air Live Show

Nike + Castro: Nike Air Live Show_ english from Castro Innovation on Vimeo.


Beyond Castro, BBDO Argentina hired producer Sake, Lateral State Media Lab (specialized in interactive) and the Sarra Studio (of industrial drawing), that helped to construct the project of Nike Air blowing game.

Tipp-Ex | A Hunter Shoots the Bear



2010 is becoming a golden year in which retro brands show the new kids how to make this new social media contraption work. Tipp-Ex is doing anything but allowing a hunter to shoot a bear. Take your shot!

September 4, 2010

iPad Competitors







It seems that everybody is making their own tablets lately. If I missed out on some tablest please post in the links, if not let's make one? :)

September 3, 2010

Swatch+MTV | Playground

Swatch+MTV Playground from Umeric on Vimeo.



A collaborative campaign of Swatch mark and the music channel “MTV Playground” brought us a video work directed by Ash Bolland for a graphic production house Umeric studio, based in Australia.

Allstate Motorcycle Insurance | Bikes Never Crash Alone



Allstate Motorcycle Insurance has aired this slow motion video of bikes crashing as part of their 2010 campaign. It's very powerful imagery.

September 2, 2010

NIKE78 - Nick Marsh | ‘NIKE Wiis’




NIKE78 - Nick Marsh | ‘NIKE Wiis’ from NIKE78 on Vimeo.

Computers are becoming an ever increasing part of modern life and gaming is a large part of this, being used to relax, socialise and more recently, exercise. Gaming platforms such as the Nintendo Wii have made it possible for people to get their own personal sports work out from the comfort of their living room, using hand held controllers and a balance board to participate. So why can’t a pair of NIKEs work in the same way?

Apple | iPod Nano






iPod nano has been completely redesigned with Multi-Touch — the same technology that makes iPhone, iPad, and iPod touch so amazing. Now it’s half the size and even easier to play. And everything you want to hear is just a tap or swipe away.

Apple | New iPod Touch



Watch Steve Jobs introducing the new iPod Touch "HD" with the retina display, Facetime & HD video recording.

Rebrand 100 Global Awards

REBRAND and REBRAND 100 - Rebranding Strategy Overview by Anaezi Modu from REBRAND™ on Vimeo.



2011 REBRAND 100 Global Awards
entry information is now available. If you believe you're a world class branding expert or an executive driving and shepherding amazing brands, you'll want to enter this year.

> September 22, 2010 - postmark entry deadline
> October 6, 2010 - late entry with late fee deadline

Impactist | Spheremetrical (Here With You)

Spheremetrical (Here With You) from impactist on Vimeo.



Impactist are Kelly Meador and Daniel Elwing (a.k.a. Impactist), a directing duo with a diverse background in film production,design, animation, music, and the fine arts.
This it the promo for the track "Here With You" off of their Last Heist EP.

September 1, 2010

ARCADE FIRE | THE WILDERNESS DOWNTOWN



Arcade Fire continues to be the band pushing the music video form forward, this time with a personalised video that pulls map and Google Street View data on the viewer's home town and works it into a beautiful multi-stage visual and narrative journey.

Director Chris Milk and Google Creative Labs artist Aaron Koblin led the project, collaborating with a large team from @radical.media, B-Reel, Google and friends like designer / developer mr. doob.

You'll remember Milk and Koblin collaborated last on another music video, for the Johnny Cash Estate. This time, though, they've pushed boundaries on how technology and creative ideas can work together and provided yet another wonderful showcase of the feature set of the Chrome browser.

After a viewer inputs the address of the home he or she grew up in and the video renders and loads, a multi-window journey through various satellite views of the viewer's neighborhood ensues, with a hooded figure running home as the various Maps and Street View images follow.

New layers pop all over your screen, as the browser senses how large your display is and uses the full area available.The satellite and Street View images are rendered to keep them uniform and ensure color grading is consistent.

At the song's climax, as the goal is reached, a drawing program appears and the video asks you to write a message to the earlier version of yourself that lived in that house. Keystrokes and cursor lines grow tendrils unto themselves.

The experience was constructed in HTML5 using its Canvas tools, according to the Chrome Experiments site.

The film goes a long way toward improving the perception of Google's toolbox, like many of the efforts in the Chrome Experiments series before it. But wrapping in Maps and Street View data goes even further. The bridge between plain but useful Google services and pieces of creative online content is wide. Building Brand Google into something other than a technology monolith depends on collaborations like this to show how delightful those elements can integrate with creative vision.

Arcade Fire, meanwhile, continue to excel in providing its fans with experiences worthy of the music. Remember, when the Neon Bible album arrived, the band debuted this great interactive video site. Now, with its Suburbs album debuting at the top of the Billboard charts the band has an equally worthy accompaniment..

Via Contageus

ONG Brazil People for the Donation of Agasalhos



Aiming at to sensetize the people in the cold that walk the streets in the winter, the ONG Brazil People accomplished an action, in which projected images on the walls and in that way interacted with the public and got them to donate their warm clothes.

Augmented City 3D

Augmented City 3D from Keiichi Matsuda on Vimeo.


The architecture of the contemporary city is no longer simply about the physical space of buildings and landscape, more and more it is about the synthetic spaces created by the digital information that we collect, consume and organise; an immersive interface may become as much part of the world we inhabit as the buildings around us.

Augmented Reality (AR) is an emerging technology defined by its ability to overlay physical space with information. It is part of a paradigm shift that succeeds Virtual Reality; instead of disembodied occupation of virtual worlds, the physical and virtual are seen together as a contiguous, layered and dynamic whole. It may lead to a world where media is indistinguishable from 'reality'. The spatial organisation of data has important implications for architecture, as we re-evaluate the city as an immersive human-computer interface.